GROWING YOUR OWN BUSINESS CONFERENCE
OLYMPIA LONDON
FRIDAY 19 & SATURDAY 20 MARCH 2010
www.sme-events.com
Entrepreneurs looking to develop, grow or start their own business need to mark Friday March 19 and Saturday March 20 in their diary for the renowned Growing Your Own Business Conference, being held at Olympia, London.
The founder of Toni & Guy – the world’s most powerful hairdressing brand – Mr Toni Mascolo OBE, is the event’s keynote speaker and will share the secrets of the company’s success in the opening session of the conference. Presenting ‘Building a successful brand’, Mr Mascolo will offer insight into what makes a successful business concept; how to build a concept into a winning business model; understanding customers and the target market; establishing and maintaining USPs; and maintaining momentum and drive for long-term success. Judging from the astounding presence of Toni & Guy throughout the world (with 402 salons in 41 countries, plus 28 educational academies and a global employee base of more than 7,000 people!), delegates looking for invaluable advice can’t afford to miss this session.
The free conference is an essential resource for professionals looking to be inspired, motivated and reinvigorated in their business plans. Offering an opportunity to network with peers and develop working relationships, the Growing Your Own Business conference programme boasts a diverse range of business people eager to share their knowledge and experiences.
Antoinette Hunter, founder of Lilac Blue; Jane Masih, partner at solicitor Owen White; and Richard Holden, who is head of franchising at Lloyds TSB are amongst the varied list of confirmed speakers who will discuss the most pertinent topics for people looking to grow their business. Hunter, for instance, will present ‘Successful sales strategies’ and explore how to sell a business proposition, sourcing qualified new leads and finding new business, key sales techniques for success and how to differentiate your offering from competitors.
The full Growing Your Own Business conference programme comprises:
Day One
· ‘Building a successful brand’, Mr Toni Mascolo OBE, Founder, Toni & Guy
· ‘A legal guide to buying a franchise’, Jane Masih, Partner, Owen White
· ‘Successful sales strategies’, Antoinette Hunter, Founder, Lilac Blue
· ‘Making networking work for your business’, Dinah Liversidge, Director, Reliable Roofer & Area Direction, Business Network International (BNI)
Day Two
· ‘Turning your idea into reality through effective planning’, Peter Janes, Founder, Sportpost.com
· Finding the funds for your business’, Richard Holden, Head of Franchising, Lloyds TSB
· ‘Using the web to promote your business’, Justin Hayward, Director, Telnic
· ‘The secrets of effective email marketing’, Andrew Abram, Client Strategy Consultant, Adestra
“The Growing Your Own Business conference is held in conjunction with the renowned British & International Franchise Exhibition so provides a complete package for all people looking for their next business opportunity. Whether expanding an existing business, starting fresh or just looking for invaluable advice to give a clear business edge, both events are vital for budding entrepreneurs,” said Mike Seaman, Franchise Portfolio Manager at Venture Marketing Group, organisers of The British & International Franchise Exhibition.
To find out more about Growing Your Own Business,(including visitor registration, go to www.sme-events.com. For further information about franchising and franchise exhibitions visit www.franchiseinfo.co.uk.
